A brand on a mission: Uniting the always busy families of today over a piece of fresh French cakes. But is that a modern life problem only? Founded as a family business in 1846, the original LU family faced quite a similar problem – work-family-balance. Separated by their passion in selling the most delicious pastries, it was the son who understood that a tray of freshly baked cakes also has the power to unite them all.